3pm is one of Daily’s boldest frames. An oversized rounded-square shape with soft, rounded edges and a strong fashion-forward feel, designed for those who want their readers to make a statement.

With its oversized fit, 3pm suits most face shapes and is particularly well suited to average and wider faces.

Rich chocolate, caramel and amber tones bring warmth and depth to 3pm’s oversized statement shape. Brown Tort softens the bold proportions while keeping the frame distinctive and fashion-forward.

Designed in New Zealand and made for everyday wear, with a smooth matte finish, spring-loaded hinges and reading magnification from +1 to +3. 

Shape: Rounded square
Style: Oversized, bold, statement
Fit: Oversized
Best suited to: Most face shapes, particularly average to wider faces
Designed for: Unisex
Reading strengths: +1, +1.5, +2, +2.5, +3
Hinges: Spring-loaded for flexibility and comfort
Designed in: New Zealand

Made with recycled materials
From our 2025 ranges onwards, Daily frames and lenses are made using recycled materials, with all future ranges continuing in this direction.

It’s a small shift for us, but a clearer future for everyone.